NIKE x JD

Rift sneaker activation design and visualisation. This event was held at 22 Bishops gate rooftop, it showcased new colourways of the Nike rift sneaker, bringing together a variety of interesting people to preview the rift sneaker launch and to enjoy food by Lucky Cat. The sneaker activation consisted of a custom cylindrical bar, anklet making area, sneaker customisation, a bar, seating areas, DJ booth, food hatch, mirror walls and skeaker display.

CONCEPT SKETCHES

Sketches used to establish design direction.